Rethinking the online path-to-purchase

One of the most important ways for a service to build trust with its customers is to provide excellent customer service. While customers search online, successful lead conversions often happen over the phone. This was the case ProSkin Clinics, a client of ours who recently discovered that 50% of its business was coming from customer interactions via its call centre, having tracked the call data using Freespee.
Read more about how Freespee helped ProSkin Clinics with its ad targeting optimisation and understanding of the online customer journey at Real Business