The Freespee weekly digest: Freespee Reads

At Freespee, we read a lot.  In the office, we spend our days reading and discussing articles, blog posts or tweets about tech, big data, IoT, marketing automation and the customer journey, to name but a few.
We’ve been sharing the interesting things we read on Twitter with you throughout the week but now we will also be publishing a weekly round up of everything right here on our blog every Saturday. This round up is called ‘Freespee Reads’.
We would love to hear your thoughts on the articles we’re sharing and please don’t hesitate to let us know if you’ve read something you think we might enjoy.
For all your day to day news and updates on Freespee and the world of marketing automation and big data, you can find us on Twitter, like us on Facebook and LinkedIn and add us on Google+.

Freespee Reads

How Google is proving that the IoT is transforming the way we live

Carl talks how Google’s development of driverless cars shows just how much the Internet Of Things could to transform the way we live

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Digital dilemmas: What’s the best way to automate my marketing?

Many people question whether marketing automation is just another example of technology dehumanising the marketing function.

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Finding Ways to Use Big Data to Help Small Shops

A wealth of information is becoming increasingly available to small businesses. How should
they use it to their advantage?

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The era of data-driven marketing [Infographic]

Analytics produces insights which drive business improvements, though more companies need to provide staff resources.

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Thriving in the inbound marketing revolution

We’re in the midst of a digital revolution. It’s not a technology, a tactic or a tangible tool, but a philosophy. It’s inbound!

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The perfect marketing marriage – data and big ideas

Data collection and interrogation allows marketers to get insight

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Here’s Why IoT will be huge and drive tremendous value

The Internet Of Things represents a major departure in the history of the Internet, as connections move beyond computing devices.

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